Protein & Your Fitness
How Do I Keep Up With My Fitness?
Given the sedentary lifestyles of today, staying fit can be quite a challenge. Beyond the age of 30, your muscle mass naturally and steadily declines at around 3-8 % per decade. The only tools available to mitigate this challenge are exercise and nutrition. While exercise signals the body’s resource allocation towards muscle development, a high-quality protein nutrition regime is vital to provide the body with the building blocks of muscle. The typical Indian diet does not meet the recommended daily intake of proteins required for sustaining muscle mass and function. Therefore, supplementation of high-quality proteins becomes necessary, along with regular exercise, to keep up with your fitness.


3 Prerequisites For Choosing Your Protein Drink
As you enter your 30s, health and fitness must become a priority. Adding a high protein drink to your daily diet, is an excellent way to increase your protein intake for the day. Being an important component of muscles, enzymes and hormones, protein is important for all the bodily functions and essential for good health. It Is Important To Look For The Following Three Things While Choosing The Perfect Protein Drink.

Know Your Protein Sources
The richness and quality of the source of protein you consume is determined by its essential amino-acid profile and its bioavailability. Another useful metric is the concentration of proteins per 100 grams of the source. Eggs, poultry, lean meat, almonds, cottage cheese, milk, Greek yogurt, and tuna are among the best sources of proteins in a regular diet. Protein beverage like Horlicks Protein Plus with triple-blend protein made from whey, soy and casein are extremely concentrated, rich and bioavailable so as to optimise the benefits to muscle growth per unit of consumption.

How Does Sleep Affect My Muscle Mass?
Along with consumption of high quality proteins and exercise, rest and recovery of your muscles is absolutely important for sustaining and increasing muscle mass. In fact, it is the regular repair of worn out muscles that increases your strength. This process is the most efficient when you sleep. Non-REM sleep, also called slow wave or deep sleep is essential for muscle recovery and restoring the body.
6 Delicious Recipes To Boost Your Protein Intake
Consuming adequate protein supplement powder to meet your recommended daily intake doesn’t have to be boring. Treat your tastebuds to these delightful preparations that keep in mind your protein intake goals.

Know More About Protein Plus

3 Prerequisites For Choosing Your Protein Drink
Adding a high protein drink to your daily diet, is an excellent way to increase your protein intake. Look for these 3 things while choosing a Protein Drink.

6 Delicious Recipes To Boost Your Protein Intake
After the age of 30, you begin to slowly lose your muscle mass and function. Horlicks Protein Plus is a great way to supplement your protein intake.

What Time Of The Day Is It Best To Take Protein
Different proteins affect your body differently depending on when consumed. This is because they are are absorbed and used by the body at varying rates.

Spot The Signs Of Protein Deficiency
Despite the increased awareness about the importance of protein in our diets, 9 in 10 Indians are at risk of developing Protein deficiency.

Health 101: How To Stay Fit In Your 30s
In today’s fast-paced yet sedentary lifestyle, a healthy diet and a suitable exercise routine are no longer optional but necessary for a healthy life.

Here Are Some Fun Ways To Cook Eggs
Whenever there is a mention of protein, eggs are most likely to top the list of recommendations. Here are some some fun and interesting ways to prepare eggs.

Know The Sources Of Protein In Your Diet
Unlike other nutrients, our bodies do not store protein which makes it imperative for us to include protein in our daily diet.

Fight Mid-life Crisis With Adequate Protein Intake
As you turn 30, responsibilities keep getting bigger & you begin losing a bit of that youthful energy you were once brimming with.

Horlicks Protein Plus For All Your Protein Needs
Maintaining muscle health through nutrition and physical activity is crucial as it is responsible for all your bodily functions.

Sleep And Muscle Mass – What Is The Connection?
You know that protein in your diet and regular exercise are the pillars of good muscle health. However, there is a third – non-REM sleep!